Whois Privacy Protection, occasionally also called Privacy or Whois Privacy Protection, is a service that hides the genuine contact information of domain name registrants on WHOIS sites. Without such protection, the personal name, home address and email account of any domain name registrant will be publicly accessible. Giving false details during the domain name registration procedure or changing the real information afterwards will just not work, as doing such a thing may result in the registrant losing his/her ownership rights. The policies approved by ICANN, the Internet Corporation for Assigned Names and Numbers, demand that the WHOIS information must be valid and up to date at all times. The Whois Privacy Protection service was launched by registrar companies as an answer to the arising concerns about potential identity fraud. If the protection service is activated, the domain name registrar’s contact information will appear instead of the client’s upon a WHOIS check. Most domain names support the Whois Privacy Protection service, even though there are some country-code extensions that do not.